Why was my Google Business Profile post not approved?
After you publish a post, Google reviews it. According to Google's help page, a post can be Live, Pending or Not approved. A question mark next to Not approved shows which content policy was violated.
Things Google's pages say to check
- Contact details in the text. Google may remove posts with unverified phone numbers, email addresses or social handles. Use a Call now button instead.
- Regulated goods and services. Industries such as alcohol, tobacco, pharmaceuticals, health and medical devices, gambling, fireworks, weapons and financial services have restrictions. Don't include content about the products.
- Offers for hotels. Hotels can't create offer posts or posts about deals.
- Quality. Misspelled words, extra characters, text that adds no value, or auto-generated or distracting content.
- Links. Links to malware, phishing or unsafe sites are not allowed, and action-button links should let people complete the action.
- Pending: if your profile is not verified, posts can stay pending.
What to do
- Open the post's status and read the policy it points to.
- Remove contact details, rewrite the text plainly, and keep to one clear point.
- Repost a new version.
Sources: Create and manage posts and posts content policy. The generator's checklist flags phone numbers and email addresses in your draft.